Lead MC of the legendary Cypress Hill, B-Real grew up in LA at the height of the drug war, initially on the street hustling side of things. Music took him out of that life, but when California began to legalize in 2016 B-Real got back into the game on the legitimate side. He found however what many early-adopting entrepreneurs are finding – the Federal ban means you can’t use the banking system, and when you try and expand state to state you’re faced with a byzantine maze of conflicting regulations. What all this means is that the people that were formerly operating outside the system – are finding that operating inside the system is something of a dead end. B-Real’s companies employ hundreds of people in California, and could do so for thousands nationwide. But small operations like his can’t afford the regulatory navigation, so are increasingly losing market share to bigger institutional players, or worse, being driven right back into the black market.
The War On Drugs: The Business of Big Cannabis feat. B-Real
04-08-2025